PRIMA BOSS MAREK SINGER: “WE HAVE TO INTRODUCE A BAN ON REWINDING COMMERCIALS, OTHERWISE THERE WILL BE NO MONEY FOR QUALITY PRODUCTION”

PRIMA BOSS MAREK SINGER: “WE HAVE TO INTRODUCE A BAN ON REWINDING COMMERCIALS, OTHERWISE THERE WILL BE NO MONEY FOR QUALITY PRODUCTION”

20. April 2022

Marek Singer, CEO of the Prima group (not just TV anymore), describes a new competitive framework he calls "total video" in the Médiář podcast.

Listen to the full interview (in CZECH) here.

Source: mediar.cz